Jorge Javier and Ana Rosa: protagonists of an ironic exchange of 'darts' on Telecinco

The new season of Telecinco has left a curious exchange between two of its most recognizable faces. Jorge Javier Vázquez took advantage of the start of El diario de Jorge this Monday to launch a jab about the number of programs that bear the stamp of Ana Rosa Quintana, and the journalist was quick to pick up the gauntlet from her own space.

The presenter opened the afternoon with a particular reflection on the channel's schedule. “We are living a historic moment in Mediaset,” Jorge Javier announced before explaining the reason for his comment: “At this time of the afternoon, this is the first program not produced by Ana Rosa Quintana.” A phrase that referred to the weight of Unicorn Content, the production company chaired by Quintana, in Telecinco's daily programming.

The situation Jorge Javier alluded to is explained by the current configuration of the channel's mornings and afternoons. La mirada crítica, El programa de Ana Rosa, El tiempo justo and Vamos a ver are part of Unicorn Content's production, to which El verano se mueve is added in the slot before El diario de Jorge. In this way, the space presented by Jorge Javier, produced by Boomerang TV, becomes an exception within a wide segment of Telecinco's programming.

But the story did not end with the presenter's joke. Ana Rosa Quintana responded from El programa de Ana Rosa, returning the irony by precisely talking about the presence of her production company on the channel. “Welcome to the second program of my production company,” the journalist noted, in a reply that turned Jorge Javier's comment into a new television exchange between the two.

The clash thus adds a new chapter to the particular television relationship between Jorge Javier and Ana Rosa. Both have shared sets and professional stages for years, but have also starred in differences and crossed comments on air. On this occasion, the reason has been much lighter: the striking presence of Unicorn Content on Telecinco's schedule and the presenter's irony at finally finding a program that escapes the seal of Quintana's production company. Will this be Telecinco's strategy to improve its audiences?