Directo al grano continues to carve out a niche for itself in La 1's competitive prime time. Marta Flich and Martín Barreiro once again surpassed 10% audience share and maintain the program as a solid alternative within the evening offerings.
The broadcast registered a 10.7% share and reached an average of 874,000 viewers. La 1's program thus manages to maintain itself in an especially complicated time slot, where every tenth of a point is decisive in measuring audience response.
The program also stood out for its reach capacity: more than 2.7 million unique viewers contacted the broadcast during the afternoon. The data shows that Directo al grano manages to attract a broad audience, although not all remain for the entire broadcast.
Marta Flich and Martín Barreiro thus maintain a competitive trajectory on La 1. Directo al grano once again surpasses the psychological barrier of 10% and continues to consolidate itself in the daily battle for audiences.
Add ElConstitucional.es as a preferred Google source for free.
Stay informed about all the latest breaking news with the best information. Against disinformation, for democracy and social rights.